Squarespace: Everything You Need to Know

Since first hearing about it in 2007, Squarespace has been my preferred go-to platform for website design and hosting. Between the intuitive user interface and the ability to implement complex design elements, it's hard to find another service that compares on a similar scale.

So what makes Squarespace so special? Let's take a look at everything it has to offer, as well as my thoughts on some features that I believe stand out.

Simple, Yet Powerful

Adding and arranging content is incredibly easy, but that doesn't mean Squarespace holds back on power. You have complete control over how your site looks, including CSS modifications. And if coding isn't your thing, the included WYSIWYG editor does an excellent job.

Free Custom Domain

This is actually a new perk that was introduced a little while back. When signing up for an annual Squarespace account, you automatically get a free custom domain to go along with it. This is essential for branding your website and making it that much more personal.

eCommerce

Squarespace now has full support for running an online store. Are you looking to sell items? Not a problem. Accept payments? Yes, and with security to back you up. It's all there.

Professional Templates

Whether you're running a website for your business, opening an online photography shop, or you're simply looking to write a blog, Squarespace has a template for everyone. Each design is professionally constructed with the latest HTML, CSS and JavaScript techniques.

Customization

Using the built-in Style Editor, you have complete control over how your website looks and feels. This means personalizing fonts, altering colors and even customizing the layout — including the ability to use a sidebar or two.

Unlimited Domains

Every Squarespace account includes support for as many custom domains as you want, so you're never restricted to just one idea. This is especially useful if you prefer to associate individual domains to specific audiences.

Social Media Integration

One of the newer Squarespace features I really enjoy is the social media integration. Without having to use third-party plugins, share buttons for sites like Twitter and Facebook are included from the start.

Image/Video Galleries

With the ability to drop in image and video galleries anywhere on the page, this is a godsend for those looking to design a media-rich website. Each gallery also offers several display effects, including hover and transitions.

Search Engine Optimization

Squarespace does the SEO work for you. Whether it's through properly tagging your posts/pages or setting up XML sitemaps, the only thing you need to worry about is creating quality content. You'll be ranked in no time!

Site Analytics

Learning your site's visitors' behavior is crucial for success. Thankfully, Squarespace makes monitoring traffic a breeze. Not only can you learn where your page views are coming from, but you can even track search keywords and determine which ones are working best. Google Analytics integration is also included.

Reliable Hosting

Squarespace hosting, without a doubt in my mind, is the most reliable hosting I have ever used. It's scalable, you never need to install any updates or patches... It just works. No matter how popular your website may become, you never need to worry about it going offline due to heavy traffic.

24/7 Customer Service

Another thing I love about Squarespace is their customer service. I've received answers to my problems during all times of the day — and usually within 24 hours.

And so much more...

There are still so many things about Squarespace that I haven't mentioned, including Dropbox integration, mobile layouts, a built-in image editor, Facebook page integration and even support for Amazon Associates — which is huge with me.

To see a full list of everything Squarespace has to offer, you can sign up for a 14-day free trial here. And of course, if you have any questions, feel free to personally email me. I'm a big fan of Squarespace, so I am always happy to share my feedback.

David Di Franco

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